Business Optimisation

CFO level support for growing businesses

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How we help

Running a business is demanding. As you scale, managing finances, operations, and strategic planning becomes increasingly complex. You need clear financial oversight, but hiring a full-time CFO isn’t always practical or cost-effective. That’s where we come in.

At Mayfield, we provide the expertise and strategic financial leadership of a CFO, without the full-time overhead. Helping you get control of your numbers, fix what's not working and planning your next steps with confidence.

Whether you're turning things round or preparing to grow further, we help you lead with clarity and focus.

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Gain financial clarity and control

We're not just here to advise, we're here to make it work. We join your team, get under the skin of your business, and help you tackle what's urgent while building a stronger long-term foundation.

We bring the rigour of a top-tier firm, with the flexibility and personal service of a boutique. You get tailored, data-led guidance and help turning strategy into action. Weekly, monthly or as needed, we work around you and your priorities.

Whether it's cash flow headaches, integration challenges or financial management, we help you bring control, structure and clarity to your next phase.

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How it works

Step 1: Free consultation

No pressure, just an honest conversation. We listen, ask the right questions and offer early insight on where we can help.

Step 2: Deep dive and plan

We'll review your financials, operations and key problem areas, then build a step-by-step plan that's realistic and actionable.

Step 3: Choose your level of support

    • Monthly CFO-level support: Forecasting, reporting, board prep and strategic planning
    • One-off input: Help with a specific challenge, project or issue
    • Flexible check-ins : Monthly, quarterly or twice yearly support
    • Longer-term planning: Budgeting, expansion modelling and exit strategy

    Contact us to learn more about our CFO support services

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    What our clients say

    Selling practices with integrity

    Matt is an invaluable contact for Today's Dental. He’s extremely well connected and knowledgeable about the dental sector, as well as being an incredibly authentic individual. He’s a pleasure to work with as a professional partner. Highly recommended for honest, realistic practice valuations, financial due diligence and for selling and buying practices with integrity

    Rob Paxman
    CEO of Today’s Dental

    Tailor the very best deal

    Matt has a refreshing approach and brings new ideas to the bigger picture. He has a clarity of thought when explaining the available options and always responds swiftly to any queries. Whilst ensuring a robust financial process, Matt is able to educate and guide his clients to ensure an honest, open and fair process when selling. At his core, Matt wants to tailor the very best deal to meet the requirements of each of his clients.

    Professor Andrew Eder
    Harley Street Dental and Implant Clinic

    Highest value for my business

    The team at Mayfield are fantastic, particularly the combined knowledge of Matt and Alex was instrumental in obtaining the highest value for my business. Matt and Alex took the time to understand our business vision and provide advice based on the holistic view of the dental sector. The objective and unbiased view helped us obtain our maximum potential. I would recommend Mayfield to anyone of my friends or colleagues, they really are in a league of their own.

    Kunal Thakker
    Tooth Club

    Knowledge is unsurpassed

    I’ve known and worked with the guys for a long time, their knowledge of corporate dental finance is unsurpassed. I’ve always appreciated their professional and diligent approach, a top notch service

    Gary Chapman
    Portman Health Care

    FAQ's

    Who do you work with?

    We work with business group owners, both established and emerging. Some need help tightening up financial reporting, forecasting growth, or planning their exit. Others have just acquired new businesses and are now dealing with issues that didn’t come up during due diligence. Some are starting to scale and want their finance function set up properly from the beginning.

    What exactly do you do?

    We act as your strategic finance partner. That means building proper reporting systems, improving cash flow visibility, creating forecasts, helping with board reporting, and planning for exits or acquisitions. It’s CFO-level support, tailored to your needs.

    Do we have to commit to long-term?

    No. Some clients need regular support, monthly or quarterly. Others bring us in for a short, focused project. We’ll agree what’s right for you and adjust as things change.

    How do you charge?

    It depends on the level of involvement. We’re clear from the start and there are no hidden fees. You’ll always know what you're paying for and why.

    Why wouldn't we just handle this in-house?

    We’re not here to replace your team, we support them. We bring senior-level insight, capacity, and structure around areas like group reporting, forecasting, acquisitions, and exit planning. It’s about making clearer decisions and building a stronger foundation.